Social-emotional learning: Peter Kraft Interview Part 1
This is Part 1 of 2 of this interview. View Part 2 here.
Hear more from Peter Kraft and other innovative analysts, thought leaders, and educators at the 2018 Future of Education Technology Conference (FETC), January 23-26 in Orlando, Florida. Learn more here.
Character education and social-emotional learning are becoming necessities inside K-12 and higher ed. There is a basic need developing for content to be presented in a way that supports the overall psyche of students. Peter Kraft, CEO of Evolution Labs, understands it can be daunting for students, and adults as well, to seek help in person by going to a school’s counseling office or raising their hand during a presentation. That’s why he’s worked with his team to offer engaging content spanning a plethora of topics in learner-driven digital interfaces. Their material, designed for adolescents, parents, and educators, gives schools and universities the opportunity to provide deeper education on critical matters that don’t always get adequate coverage due to restricted time or resources.
Peter Kraft co-founded Evolution Labs with Tracy Howe and Peter Tomassi in 2015 to change the way students engage with school and conversely, the way schools engage students. As their website explains, “We know learners share many of the same desires and goals we had decades ago as students, but their world is rife with tools and technology that materially shape those desires and goals… And that’s a world we must step into to reach them.”
Evolution Labs offers a full suite of educational lifecycle web and mobile products. These include enrollment and retention tools for colleges & universities, student-athlete success programs for intercollegiate athletics, and K-12 character development programs encompassing social & emotional learning (SEL).

For higher ed, the company’s S360 and P360 programs provide immersive web and mobile content to prospective and current students (and their parents), driving inquiries, apps, yield and student success for colleges and universities around the country. SA360 offers success and mental health content to student-athletes to help them thrive on and off the field. And in K-12, the company’sSuite360 program utilizes web, mobile app, mobile messaging and social media to help K-12 students and parents navigate a range of issues, from social and emotional learning to character development and health & wellness.
Evolution Labs recognizes that having enough content experts isn’t the issue; there are already content experts on cyber bullying, academic integrity, test-taking anxiety, and a myriad of other issues working with schools every day. These experts are just looking for the tools to create the conduit to get the message across into the student’s world. Evolution Labs gets them to embrace their new programs by encouraging them to collaborate on the content, and then use the tools they’ve created as the conduit.
Note: Peter Kraft will be presenting at the 2018 Future of Education Technology Conference (FETC) which runs from January 23-26 in Orlando, Florida.
This article was originally published in the Huffington Post
Further Reading
- The Atlantic – The Psychological Approach to Educating Kids
- The Los Angeles Times – Dalai Lama: We need an education of the heart
- EdTech Magazine – FETC 2018: Thought Leaders Explore Tech Trends
Related reading
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