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Market Trends
Articles, insights and analysis on Market Trends from EdCircuit.
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Market TrendsFrom Reuters: News Corp sells digital education brand AmplifyNews Corp said it sold its digital education brand, Amplify, to a management team supported by a group of private investors following slowing growth in the digital curriculum market.The company did not disclose financial terms of the deal.
Market TrendsFrom Boston.com: Lego Education is coming to BostonWelcome Boston’s newest resident: LEGO.
Market TrendsInvestment Leading Innovation at University LevelIn this interview with edCircuit, Ryan Craig, Managing Director at University Ventures, discusses current trends in investing.
Online LearningStraighterline: Reducing Cost of College Builds MomentumB urck Smith, CEO at Straighterline, discusses his approach to solving the skyrocketing cost of college with low-cost online courses built to transfer to over 90 accredited colleges. Smith, along with nearly 900 participants, including some 250 global education companies, was in New York for the BMO Capital Markets 15th Annual Back to School Education Conference. Dr. Berger, in collaboration with MindRocket Media Group and edCircuit captured views from business leaders to investors taking a look behind the scenes of investment in education and technology.
Market TrendsEduVentures: Providing Intelligence to Higher EducationEduVentures analyzes higher education investment trends, spotlighting student services, employer influence, and edtech at the BMO Back to School Conference.
Gamification and Game-Based LearningGames 4 Ed: Educating the Gaming IndustryM itch Weisburgh, founder of Games 4 Ed, discusses the market for games in education and the obstacles to reach current curriculum models. Weisburgh also talks about "game jams" and other ways to engage teachers in the process of game development and deployment within classrooms.
Market TrendsTarget Disappoints By Shifting Charitable Giving Away EducationPhoto credit: Kelly MartinBy George AndersonIn 2010, Target set a goal of donating $1 billion for education by the end of this year. Last month, the retailer celebrated reaching that goal, having donated to schools both inside and out of the U.S. Now, Target says it will end its “Take Charge of Education” program next spring and shift to health and wellness initiatives as the focus of its cause marketing efforts.Read the rest of the story at Forbes.
Gamification and Game-Based LearningYogome: Educational Games Hit the MarkJ ohn McIntire, Chairman at Yogome, discusses educational gaming, new methods to personalize the experience for students and his history in the business of education. Yogome is played by students in over 150 countries.McIntire, along with nearly 900 participants, including some 250 global education companies was in New York for the BMO Capital Markets 15th Annual Back to School Education Conference. Dr. Berger, in collaboration with MindRocket Media Group and edCircuit captured views from business leaders to investors taking a look behind the scenes of investment in education and technology.
EdTechBalefire Labs: Educational App Reviews Impacting Market TrendsK aren Mahon, Ed.D joined Dr. Berger to discuss educational apps and lessons for the industry. Mahon is the founder of Balefire Labs that has reviewed nearly 5,000 apps in education. Balefire Labs utilizes a research-based set of criteria to review apps in the areas of instructional and usability design. Karen L. Mahon Ed.D is an Educational Psychologist and Instructional Designer with more than 15 years' experience in education technology. Mahon was Principal Investigator and Research Scientist at Praxis, Inc., a Waltham (MA) ed tech startup that produced instructional software for children with severe and profound disabilities. While at Praxis, Mahon successfully generated National Institutes of Health Small Business Innovation Research grants totaling close to $4M.Other previous appointments have included Global Senior Manager of Learning Sciences at Mimio Interactive Teaching Technologies and Research Assistant Professor at the University of Kansas. Karen received her Ed.D. and M.A. in Educational Psychology from West Virginia University, her Product Management Certificate from the University of California, Berkeley, Haas School of Business, and her B.A. in Psychology from the University of California, San Diego.







